During the first Gulf war, UK
authorities banned various TV content as inappropriate
during a time of war. One item banned was an ad for Cadburys
Caramel chocolate bars. This ad a cartoon
showed marching soldier ants and a sexy, languorous female
bunny-rabbit trying to tempt the soldier ants away from their
regimented marching with the offer of Cadburys Caramel
(and a sweet Marilyn Monroe persona). The catch-line was Take
it easy with Cadburys Caramel.
Presumably the unstated message lazy
sex & chocolate is better than marching to war
was seen as undermining national security. A Ph.D thesis could
probably be written about the various meanings of this ad,
but youd have to be paying very close attention to single
it out, amongst all other TV output, as inappropriate.
Who pays such close attention, and do they have a job description?
According to Mojo
magazine (February 2006), the BBC banned a number of
songs during the first Gulf War, because "they might
cause offence". These included "Walk like an
Egyptian" (The Bangles), "Saturday Night's
Alright for Fighting" (Elton John) and others.